2017’s Word of the Year has its roots in Fashion


  Back in December the Oxford Dictionary announced their word of the year as ‘youthquake’. There has apparently been a huge upsurge in usage of the word in 2017 compared to 2016, however, having not encountered the word being used once in a sentence during 2017, we were as surprised as everyone else as what the Oxford data revealed. It wasn’t until reading about the state of language in 2017 in The New Yorker that we learnt that this word has its origins in fashion. According to Oxford dictionary, youthquake is defined as ‘a significant cultural, political, or social change arising… Continue Reading